Southwest District Health
SWDH’s Challenge:
La Lune began working with SWDH to develop over 100 customizable Canva templates, enabling employees without design expertise to craft visually appealing marketing materials that adhere to the brand’s established guidelines.
Soon after, La Lune was delighted to begin designing SWDH’s annual report highlighting its accomplishments. Initially, we perceived the client’s objective as creating a visually appealing document using charts and graphics to convey pertinent information. However, as the end of the project loomed near, we had to acknowledge that a misalignment had developed between the client and us.
La Lune’s Solutions:
As can often happen in the fast-moving marketing world, new decision-makers had entered the equation, and new information emerged that had yet to reach us. Once the initial fear of a job not meeting expectations subsided, and despite the tight deadline, we decided to seize this chance to transform a basic project into something truly remarkable. Despite the expedited turnaround, we successfully sourced numerous captivating (and notably complementary) images to enhance the design and transform the report into a vibrant and visually stimulating document.
Long-form Design
Project Management
Services Provided:
Canva Templates
Social Media Templates
La Lune procured an illustrator with a diverse portfolio to serve SWDH’s needs. Illustrations offer exceptional flexibility in visual representation, enabling the depiction of abstract concepts and complex subjects that may be challenging to convey through photography.
By providing easy-to-use tools, we helped Southwest District Health empower their team, ensuring brand consistency across all materials while saving time and resources.
La Lune’s Takeaways:
The final report evolved from a simple and straightforward document into a polished magazine-style publication that the client loved. Needless to say, we learned a lot from this experience, and it reinforced our belief in the importance of clear communication and adaptability. It also showcased our ability to think creatively, pivot quickly, and our commitment to consistently exceed expectations.